HTC is the kind of company that right now could do with finding as many silver linings as possible in the growing number of clouds being faced. There’s barely been a single shred of positive news ahead of the delayed HTC One release date that hasn’t been tinged with some sort of ‘but’ or ‘however’ thrown in for good measure.
As far as this week’s example goes, the latest reports emerging from Taiwan are telling the world that demand for the HTC One is pretty much off the scale and has surpassed that of any HTC product to date. Having already landed to a pretty decent response in the eyes of reviewers, HTC has apparently chalked up hundreds of thousands or preorders for the HTC One since its dual launch events in London and New York last month.
However…and of course there is a however…analysts are less than convinced that in this instance, such biblical demand for the HTC One is an entirely positive thing. You’d expect HTC to be laughing and dancing behind the scenes, but given the fact that the release date for the One has already been pushed back due to massive component shortages, chances of the company being able to keep up with demand once it hits the shelves are pretty minimal.
HTC had originally scheduled the One for a March release date and this has since been pushed back to April – primarily due to poor yields of Ultrapixel camera components. However…and there’s that word again…it’s looking more and more likely that May launch could be on the cards the way things are going, which would mean that when factoring in a rather modest first wave rollout it could be a case of far too many preorders not being filled until June.
And if all that wasn’t enough to sour things in its own right, the Samsung Galaxy S4 has been earmarked for the same projected April release date as the HTC One, which will likely represent the biggest onion in the ointment imaginable.