There can’t be many out there that genuinely think the Microsoft Surface RT and Surface Pro launch drives were unmitigated success stories. What’s more, the same paltry percentile of the population is all that can really claim that the specs and features offered by both deliver serious bang for buck.
Well, it seems that erring on the side of caution was indeed the way to go as according to the most recent round of sales estimates, Microsoft may have only shipped about 1.5 million units of the Surface Pro and the Surface RT…combined. And of course, critics have immediately added their two-cents to the story and once again stated that limited app libraries and OTT prices are standing in the way of Surface success.
Despite being categorically the world’s biggest name in software, Microsoft is finding that the hardware game is a different kettle of fish altogether. According to reports published by Bloomberg, the Surface RT Tablet has to date shipped a rather un-astonishing 1.1 million units, while the Surface Pro isn’t off to a much better start having sold to the tune of 400,000 units since its launch a few weeks ago.
On a slightly more positive note, all indications are that the latter of the two is in much greater demand and therefore the Surface Pro at least is expected to continue selling, at least in modest quantities.
The trouble is, regardless of whether Surface sales pick up a little or dry up completely, Microsoft is at present doing nothing to further the reputation of both its hardware ambitions and its latest OS. When held alongside the likes of iOS and Android, Windows 8 and Windows RT both appeal somewhere remedial when it comes to both app availability and general familiarity. This is a time at which every effort should be made to get Windows 8 and RT in the hands and laps of as many consumers as possible – Microsoft seems to be content with a debatably pathetic corner of the market.