Despite an ongoing ear-bashing from legions of influential reviewers and critics the world over, Apple’s iPad Mini is proving to be quite the resounding success. In fact, new reports published by NPD Display Search over the course of the weekend suggest that the iPad Mini is in fact performing better than the full-size iPad range.
According to supply chain sources, the somewhat unexpected success of the iPad Mini has prompted Apple to double its ordered number of display panels for the mini tab to 12 million from a previous 6 million. This would seem to suggest that the $329 price tag for the iPad Mini is no quite as disastrously elevated as critics initially argued, at least when compared to the $499 of the entry-level iPad 4.
The Google Nexus 7 at $199 may be the tablet PC bargain of all-time, but it once again seems as though that little Apple badge and the overall iOS experience make a truly unstoppable team.
Such is the renewed confidence in the iPad Mini that analysts now expect a whopping 50 million units to be shifted over the course of 2013.
Meanwhile, rumors continue to circulate of an iPad Mini 2 release date already penciled in by Apple for next year. According to those claiming inside knowledge on the subject, the iPad Mini 2 will essentially fill the most significant void in the current Apple mini-tab by shipping with the Retina display panel most had expected.
As the Retina display has already become Apple’s new-generation standard for all iOS products, critics lashed out at the lower-quality screen-toting iPad Mini as a significant step backward for the company.
Initial suggestions singled out unacceptable production costs.
Sadly for Apple, the iPad 4 and iPad Mini have already been vanquished in touchscreen PPI stakes by Android rivals including the Amazon Kindle Fire HD and the Google Nexus 7, forcing the Cupertino company to play a very rare an frankly embarrassing game of catch-up in 2013.