Reports from gossip-giant J.P. Morgan recently have suggested that consumers may be blessed with an ever decreasing sales price for now ubiquitous tablets. The market is currently dominated by the iPad and iPad Mini from Apple despite the appearance of tablets on the market from a number of competitors.
It seems from the report that the driving force behind dropping prices is the iPad Mini.
As a result of the strength of this corner of the technology market, sales of tablets are expected to increase by around sixty-five percent in 2013 which is up from the previous predicted figure of around fifty-four percent. As is expected, the iPad manufacturer will be the biggest recipient of these increases.
The reason behind this, as the report from the analyst Mark Moskowitz suggests, is that despite lots of other manufacturers churning out tablet devices, none have been able to match the attractiveness to consumers of the iPad. Moskowitz goes on to predict even further decreases in price, especially following the launch of the second generation of Apple’s key playing piece, the iPad Mini.
There may however be another pretty big player involved in these revenue increases. The Korean giant Samsung are expected to gain further inroads into the lucrative market by expansion of their existing product range, bringing them closer to Apple’s market lead. Other tablet manufacturers, namely Google and its more affordable Nexus 7 tablet can probably expect to sell more units than expected through 2013. Google is also expected to sell more of its Nexus 7 tablets than Amazon will its competitor, the Kindle Fire.
There are also the Microsoft Surface tablets to consider. The Windows 8 based tablets were hotly awaited by the tablet market but sales figures so far have not been particularly strong. Microsoft have yet to make a proper impression on this corner of the market however it is quite possible that by the end of 2013 they may have made some progress; Moskowitz however is not so sure.