One way to describe RIM’s BlackBerry PlayBook Tablet PC would be as an unfortunate victim to the unstoppable reign of the iPad – another would be to call it the mother of all catastrophic and embarrassing failures. In either case however the outcome was the same – BlackBerry Tablet earmarked for greatness which eventually had to be practically given away just to get rid of the thing.
However, some are now suggesting that the release of BlackBerry 10 could potentially breathe new life into the PlayBook – not only by revamping the current PlayBook experience but also be bringing and all-new BlackBerry 10 Tablet to the market.
According to at least one retail firm on the UK, the BlackBerry PlayBook didn’t just chalk up impressive sales over Christmas last year – it actually performed better than the iPad 4. They say that while the iPad 4 shifted to the tune of 113,000 units, a staggering 160,000 BlackBerry PlayBook Tablets changed hands.
Two very good reasons – the 64GB BlackBerry PlayBook was being offered for not much more than $200 and it’s hard not to think that a vast majority of those snapping up the disputed tab were hoping for an upgrade to the new BlackBerry 10 OS in the near future.
And of course – a 64GB BlackBerry 10 Tablet for $200 would be the bargain of the decade by anyone’s reckoning!
RIM – as the company was formerly known – hasn’t yet offered any indication as to whether the BlackBerry 10 OS will be offered for PlayBook users, or whether it will be made exclusive to new BlackBerry 10 Tablets – both courses of action having their clear pros and cons.
In any case however, we do now know that the BlackBerry 10 roadmap includes Tablet PCs to land sometime during 2013, meaning that the jury is still well and truly out in terms of RIM’s chances for a second stab at glory this year.