Chances of an Amazon Kindle Phone release date some time in 2013 appear to be moving away from elaborate fantasy and more into the realms of the outright guaranteed by the day.
Despite having temporarily dropped off the radar to make room for the likes of the Microsoft Surface Pro and BlackBerry 10 launch drives, you can bet your bottom dollar that once the dust settles at the end of the month, all you’ll be hearing is rumor after leak after rumor concerning the Kindle Phone coming courtesy of Foxconn.
And why? Quite simply because the Amazon Kindle Phone makes every but as much sense as the Kindle Fire, thus guarantees a significant success story for the company.
Amazon proved that contrary to popular belief and indeed the warnings of one or two thousand critics, consumers are ready and willing to hand over their cash in smaller quantities for devices that are primarily media-consumption orientated, rather than fully functional. And the real bonus for Amazon that comes from all this is the fact that they’re under no pressure whatsoever to make the Kindle Phone anything close to the Android front-runners in terms of specs and features.
Like the Kindle Fire, it will be aimed at Amazon fans and content-hungry users that couldn’t care less about octa-core processors and 48-megapixel camera sensors. Instead, we’ll be looking at past-season dual-core chips, 1GB of RAM at best, a 4-inch non-HD screen and probably no more than 8GB or 16GB or storage.
As such, production of the Kindle Phone on a budget will be child’s play, using the same off-the-shelf components as the Kindle Fire and the company’s already strong supply chain. In turn, the device will be mass-produced with ease and put on the shelves at a steal of a price, putting Amazon’s content library and store right in the pockets of another few million consumers in a matter of weeks.
The genius is indeed in its simplicity, wouldn’t you agree?